We can avoid an eldercare crisis
Newsday > Opinion
Originally published: December 10, 2010
Overview: If you're one of America's 80 million baby boomers, this editorial will tempt you to avert your eyes. Who wants to think about old age? It's nicer to pretend you'll always be young, or that after a long and healthy life, you'll just suddenly and painlessly expire. But it's much more likely that most of you - the lucky ones - will instead get quite old and frail. When that happens, you'll probably need help. And that help will be expensive, especially if you'd prefer not to spend your final days warehoused in a soulless institution overcrowded with too many other boomers.
That's why, whether you like it or not, it's time to think about the prospect of long-term care now. There's also a more immediate reason to focus on this unpleasant subject: Medicaid, the program that pays for long-term care when people can't, is bankrupting New York - and it isn't very good at this problem anyway.
http://tinyurl.com/2clyul4
Baby Boomer bummer poll results: Men over 55 not keeping it up when it comes to buying green products?
Green Celebrity Network
December 10, 2010
Overview: It looks like older men from the Baby Boomer generation have turned cynical when it comes to believing that buying green products really makes an impact on our environment. They are not keeping it up — the habit of buying green products. That is, without the assistance of women who know how to stimulate the economy with their eco friendly buying interests.
We're seeing an interesting gap in what we call 'green shopitudes' when you consider gender, age, and education," noted Sandra Marshall, Crowd Science VP Research. "Women and younger age groups appear to be more eco-centric when it comes to shopping practices," says Marshall.
http://tinyurl.com/2e27kxu
Good News/Bad News: Mag, Newspaper Apps Equal In Popularity
By Matt Kinsman
Folio
December 9, 2010
Overview: Readership of magazine and newspaper apps by adults are about equal, according to data from GfK MRI. Four percent of adults over the age of 18 said they read a newspaper via a mobile app within the last month, while 3.7 percent of adults said they read a magazine on an app. The data is based on an active base of adult print app users of 9.2 million (for newspapers) and 8.4 million (for magazines). However, Millennials (those born between 1977 and 1994) made up 57.3 percent of the adults who used a magazine app in the last 30 days. Just 18.4 percent of Baby Boomers used a magazine app in the last month. More males (60 percent) than females (40 percent) used a magazine app in the last month. Adults who read a magazine app within the last 30 days are 53 percent more likely to live in households with incomes greater than $100,000.
http://tinyurl.com/285wake

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