Thursday, November 4, 2010

The Boomer Blog

The Boomer Blog


FH Boom Daily Digest – November 3, 2010

Posted: 03 Nov 2010 05:25 AM PDT

Top News From Today's "Boomiverse"


Women Spread The Word
Center for Media Research
Research Brief

November 1, 2010

Overview: "According to a new study of 2,000 women, Harbinger, with Ipsos, found that traditional web sites (70%) have now surpassed traditional forms of word-of-mouth (58%) as their preferred method for getting the word about products and services. When it comes to sharing information or opinions, women are still nearly three times more likely to do so with family and friends than to go online."
http://tinyurl.com/26ohaxa

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