Wednesday, August 25, 2010

The Boomer Blog

The Boomer Blog


FH Boom Daily Digest – August 24, 2010

Posted: 24 Aug 2010 05:26 AM PDT

Top News From Today's "Boomiverse"

A Magazine Now Tailored to the Not Necessarily Retired
Andrew Adam Newman
New York Times
August 24, 2010

Overview: "Nancy Perry Graham, the editor of AARP The Magazine, attended a Bruce Springsteen concert at Giants Stadium in New Jersey last October, she and several editors on her staff wore black T-shirts with the words "AARP The Magazine — Rocking Generations of Readers" printed on the back."
http://tinyurl.com/28jk3ku

The Economy, Today And Tomorrow
Matt Thornhill
Engage Boomers
August 23, 2010

Overview: "Last week, The Wall Street Journal ran a story headlined, "Another Threat to Economy: Boomers Cutting Back." In it, the reporter made the case that Boomers have cut back on spending, and since this has happened when they are entering an age segment (65 and older) where consumers traditionally spend less, the economy is sure to suffer. This piece, like many on Boomers, is out of order. Literally."
http://tinyurl.com/22ofzfq

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